Los Kumbia Kings remained at the forefront of Latin pop for years on end, primarily as a producers with a long track record as a hit songwriters. Their recording career began (1997), the first of many albums that Kumbia Kings would produce and co-write themselves. Kumbia Kings, a bilingual hitmaking collective that fused traditional Mexican music (cumbia, above all) with urban American styles (hip-hop, funk, R&B, reggae), topping it all off with a slick sheen of easily enjoyable pop accessibility. Los Kumbia Kings, always preceded in billing plus scored too many hits to list, and following their debut album, they began hitting number one with regularity. The group went international, following the release of their fourth album, 4 (2003),. 
Fast forward to 2019 the Kumbia Kings have reunited the original members from both 1st and 2nd generations led by original founder member Cruz Martínez and have had an outstanding return to the music industry especially in the live concert touring area, breaking attendance records through out Latin America averaging more then 120+ per year maxing venue capacities on their most recent tour from 2018-2024. The strong rumor is they are launching a their new studio record, in which has their fan base anxious to hear.